🏀 The NBA - A League of Progression

For those aspiring to work in the NBA, Alyson stresses the need to stay adaptable. The league constantly evolves, pushing the boundaries of innovation and fan experience. Being nimble, open to change, and prepared for the fast-paced nature of the NBA will set you up for success. With the NBA being one of the most progressive sports leagues in the world, candidates and future employees must develop their skillsets and mindset to match the leagues approach. Alyson suggests exploring the power of social media and online networking to showcase your brand, talent, and values. Cultivating trust is paramount, thus carefully curating your digital persona is imperative. Whether your ambitions lie in marketing, partnerships, or analytics you can take the first steps today by networking, immersing yourself in research, and crafting content that showcases your expertise. Progress may not be instant, but persistent efforts yield long-term equity.

🏟️ The Realities of Working in Sports

Alyson has cemented herself as one of the top professionals in the NBA through having a very realistic and optimistic view of her career in sports. “In the world of sports, building strong relationships is the most rewarding aspect. Seeing athletes achieve their best, whether it's a world championship or a personal goal, brings immense satisfaction. Serving teams, coaches, and fans effectively is a privilege we value, and every relationship plays a crucial role in our organization's success.” Working in sports is one of the sexiest jobs out there. The ability to work on the largest stage with the best athletes can be enticing. Alyson emphasizes that jobs in sports demands dedication, adaptability, and teamwork. Understanding that the industry of sports is seen as entertainment to fans results in a work schedule that includes long hours, working nights, weekends, and holidays. It is vital to remained focus on what you are there to do. For Alyson, she is constantly engaging with clients, ticket holders, and partners in addition to the demanding team travel schedule and her regular business hours. Alyson emphasizes the importance of being passionate about the responsibilities and the job itself, beyond just being a fan of the team. Striking the right balance in your approach and expectations paves the way for a long and prosperous sports career.

🚦Countless Paths

From broadcasting games to managing operations that keep the show running, the opportunities in the sports industry are as vast and dynamic as the games themselves. One of the most attractive aspects of a career in the sports industry is the potential for high salaries and robust job growth. As the industry continues to evolve, the demand for skilled professionals in areas like partnerships, analytics, and technology is skyrocketing. Alyson recommends, “Next time, before heading to your seat at a sporting event, take a few laps around the arena or venue. Explore the food & beverage vendors, engage with the concourse activations, and take in the signage and on-court entertainment. Everything around you is part of the behind-the-scenes work of someone in a role like mine. There are so many avenues to explore in the sports industry beyond being an athlete on the court.” As you advance in your career and hone your expertise, the potential for growth is boundless. The beauty of the sports industry lies in its diversity, offering a plethora of starting points or career shifts. Whether your heart is set on working with prestigious professional teams, shaping the future of college athletics programs, or nurturing the dreams of aspiring athletes in youth sports leagues, the sports industry offers a fulfilling journey.

Showcase your talents: Leverage the power of social media. Create valuable content that positions you as an expert, capturing the attention of executives and other professionals.

Evolve Immediately: Continuously monitor market shifts and avoid complacency by embracing new perspectives. Challenge yourself to view situations from multiple angles, fostering innovation and adaptability.

Where you start & finish: Embrace the non-linear nature of career paths; it's unlikely to be strictly vertical. Excelling in various roles, can lead to diverse expertise applicable across departments and industries.

Stay Tuned: This Week in Sports

World Sailing Championships: Netherlands, August 10 - August 20

The Hague hosts 1,400 elite sailors from 90+ countries competing for world titles in ten Olympic classes, August 10-20, a crucial Olympic Games qualification moment for Paris 2024.

WNBA Commissioner’s Cup Championship: Las Vegas, August 15

A recent addition to the WNBA calendar, where conference rivals compete for a $500,000 prize and support local non-profits.

Women’s World Cup: Australia, August 11

In an much anticipated match, the high-performing Japan will face off against the third-ranked Sweden, who recently stunned the USWNT in a dramatic penalty shootout last week.

Discover the World this Summer with Babbel - Up to 55% Off!

Experience the world through a whole new language this summer. With Babbel, you'll gain the confidence to communicate at any destination you visit. Our expert linguists have designed lessons that focus on real-world conversations, ensuring you're ready to connect with people wherever your travels take you.

Get 55% off