🏆 Leading Talent and Operations at NETWORK

Tylene Braswell, Vice President of Talent & Operations at NETWORK

Tylene Braswell is the Vice President of Talent & Operations at NETWORK, where she leads talent strategy and operational execution across the agency's athlete representation, brand partnership, and business development platform. Her path started in LSU Football Operations and Recruiting and has since moved through startups, nonprofits, and executive leadership, including scaling the recruiting platform SEQL ahead of its acquisition by Fast Break AI, serving as Co-CEO of iAmBeU, and building Athletes to Athletes as Chief Growth Officer. She is also the founder of Oshun Swim, a luxury swimwear brand and cultural event platform. Across every stop, her focus has stayed the same: helping people build something that lasts beyond the deal in front of them.

Falling For What Happens Before Saturday

Tylene grew up in California, later moved to Atlanta, and eventually made her way to Louisiana for college, where she got her first exposure to college athletics inside LSU Football Operations and Recruiting. While most people around her were fixated on gameday, she found herself drawn to everything that made gameday possible. That distinction shaped the rest of her career. Instead of chasing a single track, she started saying yes to opportunities that let her build, across recruiting, operations, partnerships, and eventually executive leadership.

Building Where Nothing Exists Yet

A common thread runs through Tylene's resume: taking on the parts of an organization that do not exist yet and building them from scratch. She helped scale SEQL, a student athlete recruiting platform, through to its acquisition by Fast Break AI. As Co-CEO of iAmBeU, she secured multi-million dollar partnerships and funding and built the systems needed for the company to keep growing. "I enjoy creating structure where there isn't any yet," she says. "Whether that's building departments, operational systems, partnership strategies, or revenue pipelines, I love taking an idea and helping turn it into something real."

People Before Deals

At Athletes to Athletes, where Tylene serves as Chief Growth Officer, the mission centers on helping student-athletes navigate life beyond sports through education, identity development, and career preparation. That experience reinforced a belief she carries into every role since. "Athletes are people first," she says. It is the same principle she now applies at NETWORK, where she is focused on building sustainable businesses around athletes rather than one-off deals. "Historically, representation has been very transactional," she says. "I'm much more interested in building sustainable businesses around athletes; thinking beyond NIL, building brands that last, and positioning them for opportunities after football."

Separation of Success

Having worked across sports, startups, and brand strategy, Tylene has a clear read on what makes someone succeed long-term. Coachability tops the list. "No matter how accomplished they are, they never think they've arrived," she says. Consistency is next. "Everyone loves talking about discipline, but the people who actually separate themselves are willing to do the boring things over and over again." She also points to genuine care for people and adaptability, the ability to adjust as sports and business shift without losing sight of the bigger vision.

Boundaries Over Burnout

If she could go back, Tylene would tell her younger self that not every opportunity is her assignment. "For a long time, I believed that if I worked hard enough, proved myself enough, and helped enough people, everything would naturally fall into place," she says. She has since learned that hard work alone is not the whole equation. "I'd tell myself to stop worrying about being the most qualified person in the room and instead focus on becoming the most authentic version of myself." She also holds onto a simpler truth now: delays are not denials.

Measuring Success by Impact

Tylene's why comes back to people. She wants those she works with, whether an athlete, a founder, or a brand, to leave every interaction more confident and closer to who they are meant to become. Her faith underpins that mission. "I believe God has entrusted each of us with gifts, and my responsibility is to steward mine by serving others well," she says. For Tylene, success is not measured by revenue or titles alone. "It's measured by impact. If I can help someone build a career, create generational opportunities for their family, or discover purpose beyond what they do, then I know I'm doing exactly what I was created to do."